![]() ![]() ![]() The customers were not happy based on the social media comments therefore, Panera had to figure something out and it had to be fast. The customers were so unhappy about the removal, that they posted many negative comments directed toward Panera (Entis, 2020.) The customers were not happy about this decision. Panera took the French Onion soup off of the menu in late fall and early winter. ![]() The goal of Panera Bread’s soup introduction was to make it a seasonal soup therefore, the soup would only be on the company’s menu for specific and certain times of the year (Entis, 2020.) This soup was not going to be a permanent menu option. In this case, Panera Bread introduced French Onion soup onto the menu in the early fall of 2019. While some of the foods may stay, some of the foods may be interchanged with other foods. Panera Bread has various sandwiches, soups, bakery options, salads, yogurt bowls, and pasta all on its menu. With the help of Aristotle’s Persuasion Model, Panera was able to get back onto its feet again. With the help of Panera Bread’s public relations team, Panera was able to persuade its audience to quit posting unnecessary and hateful things online by the use of a video that went viral. Panera taking this soup off of the menu led to customers posting hateful things on social media. Panera bread, a well-known restaurant across the United States recently found itself in a conundrum when it took the French Onion Soup off of its menu. There was deep thought put into the conversation that was going to take place. You thought about what to say, how to say it, and when to say it for a longer period of time. More than likely you did not just think about what to say at the spur of the moment. Think about the last time you persuaded someone to do something. French Onion Soup Fallout: Aristotle’s Persuasion Model Introduction ![]()
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